The future of social media is in for a revolutionary change. Gen Z and AI are driving changes that are here to stay, and you might be left behind if your social media strategy isn’t in tune with them. This pilot episode of our social media trends series covers all the top trends that are reshaping the way brands build their online presence in 2025 and beyond.
What can you expect in 2025? From the rise of micro-influencers to the emergence of AI content tools, a lot is set to change in the way media and content is consumed in the coming years.
How will social commerce, short-from videos and AI tools effect your social media strategy?
How are other brands factoring these current social media trends into their social media marketing plans and what are expert-recommended tips to factor them into your content plan?
We’ll unpack all these questions, and more, in our social media trends series with this pilot episode that gives you peek into the series.
0:00 Your guide to social media trends in 2025 and beyond 0:19 How are brands using AI in social media? 0:52 Trend #5 – The domination of short-form video 1:07 Trend #4 – Micro-influencers and the future of influencing 1:24 Trend #3 – The one-click revolution in e-commerce 1:41 Trend #2 – AI tools you can trust for content creation 2:15 Trend #1 – Big decisions for mental health 2:38 Conclusion and series summary
Whether you are a seasoned marketer or a social media professional who is just starting off in the industry, this series will be your roadmap to social media success in 2025 and beyond. It will give you actionable insights to transform your social media strategy into a forward-thinking one.
About this series: 2025 promises to be an interesting year for social media. With Gen Z at the heart of social media and AI revolutionizing social media marketing and content consumption habits, what worked yesterday won’t work today. That’s why we put together this series to help you unpack the top social media trends, identify use cases and learn how renowned brands applied these trends. Rise of AI, changing content formats, evolving audience behavior, widespread concerns — we’ll give you the lowdown on every major shift in the social media landscape so you can hit all the right notes and elevate your brand’s presence online along with clear actionable steps.
Ready to find your roadmap to social media success in 2025 and beyond? Follow this series and subscribe to our channel now.
Want us to cover any other trend is specific? Leave a comment below and our experts will look into it.
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Sprinklr is the leading enterprise company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100. Learn more about Sprinklr at http://ms.spr.ly/6058WHMWi
